Before forecasting a company’s growth, look outward. Identify a reference class—similar firms by size, sector, and maturity—and examine distributional outcomes. This anchors estimates in empirical ranges rather than favorite narratives. When your specific thesis diverges from base rates, explicitly quantify why. That discipline sharpens conviction where appropriate, and saves you from arguments masquerading as evidence where they don’t withstand scrutiny.
Imagine your trade fails and explain the most plausible reasons. Did you overweight a charismatic CEO interview, underestimate supply-chain risk, or ignore currency exposure? Writing these scenarios forces clearer thinking and better risk controls. It also builds humility that makes updating easier later, transforming surprises into incremental improvements rather than personal setbacks that trigger defensive, loss-compounding reactions.
Adopt a portable checklist: base rate, thesis-killers, catalysts, alternative hypotheses, and expected holding period. Keep it visible. Checklists reduce emotional spikes by standardizing evaluation, helping you compare opportunities fairly and pause when excitement outruns evidence. The more consistently you use it, the more your confidence starts to mirror actual accuracy, producing steadier performance and healthier portfolio behavior over time.
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